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Essential Local SEO Tips to Boost Your Small Business in 2024

What is Local SEO? – A Comprehensive Definition

Local SEO, or Search Engine Optimization, is the process of making your website better so that appropriate local searches bring you more business. People do these searches on Google and other search engines, most of the time when they want to find nearby goods or services. When local buyers are looking for something, local SEO helps companies get their message out to them at the exact time they need it.

Key components of local SEO include:

  • Optimizing your Google My Business (GMB) listing

  • Building local backlinks from reputable sources

  • Gathering positive customer reviews

  • Using locally relevant keywords

 

If you do local SEO right, your business will show up high in local search results, which makes it more likely that you’ll get foot traffic and local buyers.

How to Optimize Your Google My Business Listing – Key Steps

One of the best tools for neighborhood SEO is Google My Business (GMB). Here’s how to make your GMB page better:

Claim and Verify Your Listing

If you haven’t already, make sure your GMB listing is correct by completing the approval process. This shows Google that your business is real.

Claim and Verify Your Listing

If you haven’t already, make sure your GMB listing is correct by completing the approval process. This shows Google that your business is real.

Claim and Verify Your Listing

If you haven’t already, make sure your GMB listing is correct by completing the approval process. This shows Google that your business is real.

Claim and Verify Your Listing

If you haven’t already, make sure your GMB listing is correct by completing the approval process. This shows Google that your business is real.

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